Four Asian Business Schools Work Together to Recruit Globally
Shanghai-based China Europe International Business School (CEIBS) continues to grow in both demand and popularity. According to a recent report from the Financial Post, 22% of the applicant pool at CEIBS comes from the United States and Canada. This influx of students from North America reveals Asia, particularly China, as a hotbed of economic growth and employment opportunities.
Says Jeffrey Pi, a recent MBA graduate of CEIBS, of Shanghai, "There is so much happening here. The city is growing, the people are changing. There is a cultural shift away from the very inward looking 1980s China to this new consumerism. It's an amazing thing to watch and be part of."
Asia Becoming the Global Leader for MBA Education?
China's emergence as a global economic power is echoed by the growing number of students at four leading Asian business schools, including CEIBS, Indian School of Business in Hyderabad, HKUST Business School in Hong Kong, and Nanyang Business School in Singapore.
However, the approach these business schools are taking to attract international students is, indeed, unique. They are working together. Their goal is to make Asia the world's leading destination for MBA studies and management. The coalition of schools is on a whirlwind tour of North America and Europe, making pitches in Toronto, Madrid, New York, Paris, Los Angeles, San Francisco, and London.
"What's unique here," says Eric Morse, associate dean at Richard Ivey School of Business, "is the fact that they have come together to recruit. In effect, they are trying to establish themselves as the Ivy League of Asia so that more students will make their way there and choose one of them."
Each school was ranked in the top 30 in the latest Financial Times Global MBA Rankings list, a trend that seems bound to continue.
